March 18, 2009

Mad Ave's Guide To Wall Street — With Free Snacks

The cash in the pockets is simply farce, but the opening still frame — showing Carl checking out the ticket kiosk for the first time — is pretty devastating in terms of framing and damning the corporate class. Same thing juxtaposing tall, white, grey-templed, servant-equipped Carl with the stills of “regular people.”
I can’t help thinking, though, how much the high decibel, wall-to-wall hostility toward AIG this week by a bipartisan chorus of (otherwise enabling) politicians facilitated by the suddenly conscientious and muckraking corporate media is largely a way to get out in front of and co-opt a (larger) public backlash.
So here’s to Jet Blue (and that incredibly clever and sophisticated but rarely called-out corporate – Madison Avenue partnership) for making us laugh and believe that they are on our side in this supposed class war.
The CEO’s Guide to Jetting (chapter 3) (Jet Blue)
The CEO’s Guide to Jetting (chapter 1) (Jet Blue)
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Michael Shaw
See other posts by Michael here.

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